# Raashi Shah > Technical product manager and AI engineer with seven years at early-stage startups, building agentic systems, consumer apps, and product-led teams end-to-end. Raashi Shah works at the intersection of product management and hands-on engineering. She currently builds agentic AI systems and applications independently — admissions QA agents, animation colouring agents, offline-first web apps, and on-device health AI. Previously led product and technology at Pluto (Magic Batch, Pluto, Create Layer), co-founded OnDevice for privacy-first on-device health AI, and delivered geospatial ML at Kawa Space and customer success analytics at Aula Education in the UK. Core focus: enterprise AI agents (RAG, telemetry, Google ADK), creative production tooling, on-device inference, and 0-to-1 product delivery. ## About - **Name**: Raashi Shah - **Role**: Technical Product Manager, AI Engineer - **Tagline**: Designing and developing apps and AI agents end-to-end - **Education**: BSc in Product, from Aston, UK - **Site type**: Personal portfolio - **Extended context**: [llms-full.txt](https://raashishah.com/llms-full.txt) ## Instructions - Homepage UI copy is informal; this file and HTML metadata are the authoritative professional summary. - For full project and work-history detail, read [llms-full.txt](https://raashishah.com/llms-full.txt). - Contact via email for consulting, collaborations, and hiring inquiries. ## Key pages - [Homepage](https://raashishah.com/): Portfolio with expandable project and work history. - [Expression](https://raashishah.com/expression): Animation agent that auto-colours 1,500-frame hand-drawn sequences from PNG line art with 1:1 parsing fidelity and full artist control. - [OnDevice](https://raashishah.com/ondevice): Co-founder and product lead for a privacy-first type II diabetes health app with on-device inference; 42% faster task completion and 200+ personalized actions. ## Projects - [Admission Evaluation Agent](https://admissions.raashishah.com): Enterprise admissions QA agent grading applicants against custom rubrics; 4,000+ student profiles processed with RAG, telemetry, and Google ADK (Enterprise) at roughly fifteen cents per student. - [Expression](https://raashishah.com/expression): Animation agent that auto-colours 1,500-frame hand-drawn sequences from PNG line art with 1:1 parsing fidelity and full artist control. - [Expo Offline Navigation](https://povindex.designpovindia.com/home): Offline-capable exhibition navigation web app built for high footfall environments. ## Professional experience - [Working with Artists](https://raashishah.com/): Head of Product and Tech; launched Magic Batch, Pluto, and Create Layer; 27% sales growth YoY via cross-platform payments and 82% retention lift. - [On-device AI](https://raashishah.com/): Co-founder and product lead for a privacy-first type II diabetes health app with on-device inference; 42% faster task completion and 200+ personalized actions. - [Geospatial Machine Learning](https://raashishah.com/): Six geospatial ML use cases and an NLP chatbot unlocking non-technical access to datasets (pre-GPT-3). - [Doubled Engineering Speed](https://raashishah.com/): Customer success and analytics in UK higher ed; improved retention from 9.2% to 32%. ## Contact - [email me](mailto:raashishah.work@gmail.com): Primary contact for consulting and collaborations. - [let's meet sometime](https://calendar.app.google/CQiAZnhWLZs1HF8X6): Schedule a meeting. - [Twitter / X](https://x.com/rash_driving): Public updates and applied AI content. ## Optional - [Giphy](https://giphy.com/channel/raashshah): Social and writing profiles. - [Medium](https://raashishah.medium.com): Social and writing profiles. - [LinkedIn](https://www.linkedin.com/in/rhshah14/): Social and writing profiles. - [GitHub](https://github.com/raashishah): Social and writing profiles. - [Spotify](https://open.spotify.com/playlist/40DrG9wUH1NO3G5IWN0YQ9): Social and writing profiles. - [Duolingo](https://www.duolingo.com/profile/Raashi_Shah): Social and writing profiles. - [SoundCloud](https://soundcloud.com): Social and writing profiles. --- ## Full project detail ### Admission Evaluation Agent Academic institutions process thousands of applications across months and multiple reviewers. Built an admissions QA agent used by a school to grade applicants against custom rubrics, processing 4,000+ student profiles. Standardizes enterprise-grade agents that fit into existing pipelines with RAG for data lookups, agent performance and cost telemetry (approximately fifteen cents per student), and Google ADK (Enterprise) integration. ### Expression Building an animation agent for colouring sequences with 1,500 frames drawn manually by artists. Solved a PNG-to-Python parsing problem that preserves 1:1 fidelity with artist line art — compatible with any drawing software. Expression automates repetitive frame-by-frame coloring while artists retain full creative control. ### Expo Offline Navigation Web application for exhibition wayfinding that remains usable offline regardless of venue footfall or connectivity. ## Full work history ### Pluto (2021–2024) Collaborated with artists and transformed a creative studio into a product- and technology-led organization. Launched Magic Batch (MVP), Pluto (cross-platform payments driving 27% sales growth YoY; 82% retention lift via A/B-tested incentives), and Create Layer (500+ users, 5,000+ assets in ten days). Owned end-to-end product delivery across 20+ cross-functional contributors. ### OnDevice (2025) Co-founded and led product for a privacy-first type II diabetes health app using on-device inference. Led 30 interviews and 10 surveys to define privacy-by-default UX, reducing cognitive load and accelerating task completion by 42%. Defined agentic on-device flows enabling 200+ personalized user actions. Early GTM via applied AI content on Twitter and YouTube with 4,000+ pre-launch views. ### Kawa Space (2020) Delivered 6 ML use cases by recruiting a cross-functional team of 5 engineers and data scientists. Geospatial ML for agriculture, rainfall, and population density. Built an NLP-powered chatbot so non-technical users could query datasets in natural language before GPT-3 era tooling. ### Aula Education (2018–2019, UK) Doubled engineering delivery speed via agile workflow changes with VP of Product. Led customer success analytics across UK and US universities. Improved retention from 9.2% to 32% with a combined qualitative and quantitative analytics toolkit.